Mosquito Squad Certified as a World-Class Franchise for 5th Consecutive Year
FOR IMMEDIATE RELEASE
Mosquito Squad® Certified as a 2015 World-Class Franchise® for 5th Consecutive Year
By The Franchise Research Institute®
LINCOLN, NE (February 5, 2015) – Mosquito Squad® has received World-Class Franchise® certification from the Franchise Research Institute® for 2015.
The recognition comes after an independent franchisee validation survey conducted by the Franchise Research Institute, in which 72.3% of Mosquito Squad franchisees responded. The survey was designed to determine the quality of 11 key metrics crucial to franchisee success within the Mosquito Squad franchise system.
“One of the most important means of creating and maintaining a truly successful franchise system is to meet or exceed the expectations of its franchisees,” says Jeff Johnson, founder and CEO of the Franchise Research Institute. “A key step in this process is to obtain open, honest feedback from franchisees through confidential, third-party research. Mosquito Squad was not afraid to ask their franchise owners tough questions, and their high marks provide scientific proof that they are consistently meeting franchisees’ needs.”
The survey asked Mosquito Squad’s franchise owners to rate their franchisor through a series of questions in categories such as overall quality, growth potential, support and communication.
Among the responses received from Mosquito Squad’s franchisees:
- 100% gave a positive rating to the overall quality of the franchisor.
- 100% gave a favorable grade to the overall communication between home office personnel and franchisees.
- 99% gave a positive rating to the quality of products and/or services received from the franchisor.
- 96% rated both opening support and ongoing training and support positively.
According to Johnson, “Mosquito Squad understands the importance of the partnership between franchisor and franchisees, and relies on unbiased data to make decisions which help to maximize franchisees’ sales and profitability. Further, Mosquito Squad’s willingness to share this ‘look behind the curtain’ provides a level of transparency in their franchise that is crucial for franchise candidates.”
“Our team is extremely dedicated to coaching and mentoring our franchisees as they build their local businesses to pursue their personal career, lifestyle and financial goals,” said Chris Grandpre, Chairman and CEO of Outdoor Living Brands, parent company of Archadeck, Outdoor Lighting Perspectives, Mosquito Squad, Renew Crew and Casuwel. “While we commission the research each year to make sure we are factoring the “voice of the franchisee” into our efforts to improve the efficiency and profitability of each business, we couldn’t be more delighted to earn this strong endorsement by our franchisees. As the category founder and clear leader, we are incredibly optimistic about the future of Mosquito Squad and determined to assist each franchisee to achieve their personal goals for their business.”
Mosquito Squad’s research results are available at:
About the Franchise Research Institute®:
The Franchise Research Institute® was founded in 2002 to study and promote franchise excellence. As a full-service research firm focused on franchising, we perform franchisee opinion research in the U.S. and internationally. Existing franchisees (as consumers of the franchise system) can evaluate their franchise as a business opportunity. World-Class Franchise® opportunities must demonstrate that they are endorsed by their franchise owners through scientific, confidential, third-party surveys.
For more information contact: Aftyn Arter, Project Manager, Franchise Research Institute,
800-410-5205 or Aftyn@FranchiseResearchInstitute.com.